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OUR BRANDS The Hunt

SHOW CONCEPT EDIT

Our goal at In Pursuit with Greg & Jake is twofold. First, we strive to bring our viewers hunts that are both entertaining and informative. But just as importantly, many of our hunts are conducted in areas that are accessible and affordable to the average deer hunter. In most of the states where we bowhunt nonresident deer tags are unlimited and available over-the-counter for under $225. What’s more, access to prime hunting lands in some of these states is still obtainable simply by knocking on doors and asking for permission to hunt. It’s an approach we’ve come to call "real world deer hunting”.

Of course, hunting such places means having to do our own scouting and stand site selection/preparation. But that’s exactly how we prefer to do things…..because we believe the vast majority of our viewers are like us. They don’t have an unlimited hunt budget, nor do they have access to thousands of acres of privately owned, aggressively managed hunting property. Which is exactly why In Pursuit with Greg & Jake has adopted a real world approach to deer hunting.

www.inpursuittv.com

HOST BIO EDIT

Greg Miller: With more than 43 years worth of experience under his belt, Greg has become recognized as one of the top authorities on whitetail deer hunting in North America. To date, he has hunted whitetails in 18 states and three Canadian Provinces. Greg has taken over 50 record book-class animals. Greg’s past list of accomplishments in the outdoor industry are extensive. He has written over 1,000 magazine articles, authored five top-selling books on deer hunting, and co-authored better than a dozen others.

In 2004-2007, Greg was the Co-Host and Co-Producer of the highly successful show, North American Whitetail Television, which appears on The Sportsman Channel. Greg had also been the head writer for the show in 2006 and 2007. Another aspect of his career that Greg is especially proud of is his occasional appearances with the extremely popular Primetime Bucks deer hunting video series, which is produced each year by Hunter’s Specialties. He also makes occasional guest appearances on Hunter’s Specialties Outdoors, which airs on The Outdoor Channel.

Along with his duties as a writer and television host/producer, Greg continues to conduct seminars on deer hunting across the country. Over the past 20 years he has personally helped literally thousands of fellow deer hunters become more proficient at the sport. Greg lives in the small town of Bloomer, Wisconsin with his wife, Geralyn. The second member of the In Pursuit team is Jake Miller. Jake, the son of Greg Miller, is 26 years old. He has been hunting whitetails since he was 12. During that span of time he has taken a number of trophy bucks with both bow and gun. Although Jake is the youngest member of the In-Pursuit TV team, he possesses a vast reservoir of knowledge about whitetails. That’s because he first began following his dad around the deer woods of Wisconsin, and learning about every facet of mature buck behavior, when he was only five years old.


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THE “IN PURSUIT” ADVANTAGE

  • Greg & Jake are authentic hardcore hunters who understand the need to promote their sponsor’s products and demonstrate how it makes a difference for them on a hunt.
  • Entertainment and education are the core elements of The Hunt. The unique segments of Zooming In and Bullet Points take the viewer on an in depth strategy of the hunt. Sponsor products are highlighted within these segments.
  • Greg & Jake understand the benefit of working on collateral marketing efforts with sponsors. Their personal endorsement of a product creates a tipping point for consumers to buy.
  • WildComm works with the sponsor on the best ways to cross promote Greg & Jake and look for ways to activate the relationship throughout the year to maximize the engagement.
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TESTIMONIALS

  • "The Hunt" with Greg and Jake Miller enthusiastically promote Big Tine through their brand representation and product advocacy. They have been invaluable ambassadors for our products on their show as well as live events and marketing. Thanks to the "The Hunt" team Big Tine has become with a well-known brand in the deer feed industry."
    ~ MICHAEL BASSETT
    PRESIDENT/CEO, Scott Pet & Big Tine

  • "Greg and Jake Miller spend countless hours and log thousands of miles each season pursuing big bucks. Experience has taught them that nothing comes close to Hornady. We're very proud to be their trusted partner for incredible accuracy and tag-filling results."
    ~ NEIL DAVIES
    MARKETING DIRECTOR, Hornady Manufacturing Group


AIR TIMES & NETWORK DEMOGRAPHICS EDIT

2013: Q3 – Q4
(26 Weeks)

Thursday @ 8:30pm EST


+2 Additional Re-Airs

  • For over 15 years, Outdoor Channel has been a pioneer in the industry and it continues to be the innovating leader for quality outdoor entertainment. The combination of thrilling content, original programming, HD simulcasting and a first in class broadband offering means that Outdoor Channel dominates an editorial category that boasts nearly 90 milion enthusiasts who spend around $120 billion a year on outdoor activities.